Getting Slapped by Google
If you don’t already know, I’m talking to everyone new to online marketing, the Google Slap which it has been labeled is an adjustment made by Google to Adwords, which penalizes people who use a landing page with very little content.
This really effected a lot of people using squeeze pages, as they all of a sudden had to pay ridiculous amounts for the same amount of traffic they used to pay mere pennies for. And for the foreseeable future, this isn't going to go away any time soon. Google has set their mind on trying to improve the quality of their search results no matter whose toes they step on in the process.
Here are a few tips on preventing getting slapped again by Google
- Adding a sitemap
- Place outgoing links to high PR websites, these can be placed in the footer to minimize traffic leaving your website
- Bullet points have their place, however stop using them in places where full text is available
- Anchor text on all links needs to be well structured from an SEO viewpoint
- Convert all your newsletters in to articles which can be viewed and added to the sitemap
The Google Slap is not going anyway soon, and basically means that you are going to be doing some extra work on your SEO in order to beat it. And please note, the work mentioned is for the entire domain, Google even though they state, don’t only look at the landing page in order to work out your quality score. Google does cross referencing with it’s indexing spiders to work out how authoritive your site really is.
Google is constantly looking at improving the quality of their search results. So don’t rest easy once you finally overcome this current bout of Google slapping, there are bound to be other. So stay on your toes, to be sure the next round doesn’t affect you as badly.
Top Hosts
-
1
- Unlimited bandwidth
- Unlimited disk space
Free domain for life! Instant Setup. $25 Free Yahoo Credits. Outstanding Support! No hidden fees!
$3.45 -
2
- Unlimited bandwidth
- Unlimited disk space
iPage hosting offers fast web hosting on a high performance server.
$3.50 -
3
- Unlimited bandwidth
- Unlimited disk space
50% Off, regular price $7.33! Excellent support! Anytime money back gaurantee, and domain for life!
$3.67 -
4
- Unlimited bandwidth
- Unlimited disk space
$280 Bonus for Marketing and Web Tools! Top Quality Support. Instant Free Setup - Use Site Right Away!
$3.95 -
5
- Unlimited bandwidth
- Unlimited disk space
Unlimited websites on one account. Free 1 click installs for over 50 scripts! Excellent support and value!
$5.95
Hi I'm Craig, welcome to BestHostingTop10.com. Looking for a new web hosting company can be a daunting task... read more
- Hi Craig, Your free service is great. I did my homework on webhosting providers first, and must say your Ranking Table is Spot on! Thanks - Terrence AZ
- Craig, you have been fantastic with your vast knowledge of webhosting - Zak UT
- Thanks Craig, you made our web hosting choice so easy. - Phillip FL
- You Guys at Bestwebhostingtop10 rock! We moved our Webhosting on your advice and best thing we ever did! - George CA
- Click here to add your own testimonial
